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[NEW! Shop Makeup Artist Ernesto Casillas' Edit](/content/collections/ernesto-casillas-edit "The Ernesto Edit"/index.html)
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Lashify
Jennifer Lopez Is Singlehandedly Bringing Back This ’00s Lash Trend
Tom Bachik on a satin-finish manicure, Ernesto Casillas’s celestial highlighting work, or Justine Marjan on her sleek, caramel brunette waves, the ...
10 Best False Lashes for Every Look, from Natural to Dramatic
Applying a set of false lashes may take some practice to perfect, but they’re one of the quickest ways to elevate any look. After you’ve decided wh...
Obsession Built a Beauty Empire: Sahara Lotti, Founder of Lashify
Sahara Lotti is the founder and CEO of Lashify, the beauty brand that created the world's first at-home lash extension system and completely redefi...
Tech for Mother’s Day | Tech Talk
Jessica Naziri shares tech products that moms will love this Mother's Day.
The 2026 Met Gala Beauty Looks Went Full Art Mode
After months of refining their red carpet chops during awards season, A-listers have officially arrived at fashion’s biggest night: the Met Gala. T...
Portland Fire names Lashify as official marquee jersey partner
Just hours before the 2026 WNBA Draft, the Portland Fire announced the second jersey sponsor for the team’s debut season.
On Monday morning, ...
Interview | Sahara Lotti of Lashify
Sahara Lotti is not your typical beauty mogul. A USC film alumna with a background in acting and screenwriting, she entered the beauty industry som...
“Wet” Lashes Are The Romantic Spring Makeup Trend We Can’t Wait To Try
Sometimes, niche beauty trends are so abstractly named that they require some creative filling-in-the-blanks to get the concept — like the one that...
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